Global Now / Week 4

Designing for children, and how Toys’r’us will compete with apple

Section: Cope

Global Now: Abstract

Headline: Kids’ tablets prepare for battle

Date: 9/20/2012

Source: Fortune Tech



Abstract: After previously reading a post about children and the interactions they will have in the future with technologies we have today I thought this article really connected with those ideas. From companies like Lexibook, kurio and meep, alongside with toys r us and their “tabeo”, a new take on an existing product comes to toy stores with a lively competetive price tag of only $149. These 7 inch google android powered tablets were created with the 6-12 yr old target demographic in mind. And show another way we are integrating children to modern technology from a very young age.


Global Issue: products / Education

Primary Design Lens: Interactive Design

Secondary Design Lens: Communication Design



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